01
Marketing consulting
Strategy and storytelling for a brand or a specific project. I lead the thinking, then bring in specialists I trust to execute.
How consulting worksJustin Krivanek · Atlanta
Marketing is in every part of your business.
Strategy and coaching from someone who's actually run the business.
I've built, bought, and sold businesses. Now I help you find where yours is stuck, and the next realistic step to fix it.
Held leadership roles inside growing companies, too. That's the experience I bring to your marketing.
Ways to work together
Pick the kind of help that fits where you are.
02
Fractional marketing leadership
Not ready to hire a full-time marketing leader? I step in as yours for a set stretch of time. I set the direction and help execute alongside your team, or find the right people and resources if you don't have one yet.
How fractional leadership works03
Business coaching
A standing relationship for owners who want a place to think out loud with someone who's been on the other side of the table. Marketing is usually where we start, but it doesn't stay there.
How coaching worksLooking for something specific? For manufacturers · For restaurant brands
A little about me
I love turning an idea into something real.
The hardest part is usually getting started. I've loved taking ideas from zero to one since I was a kid, and I've spent my career doing it for myself and for other people.
I'm an owner first and a marketer second. You'll leave our first conversation knowing what to do next, not just with more questions.
My background
Unique experience I'm bringing to every conversation
Every one of these is a time I had my own money, team, or reputation on the line. That's why I look at your business the way I'd look at mine.
- 10+ yearsin strategic marketing roles and managing digital ads
- 3xbusiness owner
- FormerVP of Marketing
- 20+ yearsof restaurant experience, in operations and marketing
- 1xbusiness sold
- Series A to Cled marketing through three funding rounds at Popmenu, growing the team from 0 to 15+
- 10+ yearsas a real estate investor
- 1xbusiness purchased
- 100+AI automations built to save time and money for my businesses and others
- Board memberof a non-profit
- English majorwith a concentration in creative writing
- World travelerSeeing the world is the only reason to make money.
What clients say
Worked with
Latest thoughts from minding my own business
All writing →There's a lot more to marketing than social media marketing
Everyone wants a yes or no on which platform to be on. The honest answer is "it depends," and the questions behind it are the real strategy.
Headwind: A marketing lesson from a 'For Rent' sign with no phone number
A landlord with a vacant property and a sign with no phone number, and what it says about making it easy for a prospect to reach you.
"Is that good?": How to share marketing results with proper context
Why people ask "is that good?" after a results presentation, and how to answer it before they have to.
On the workbench
Other things I'm building.
I like making new things. Here's some of what I'm working on.
Co-ownerCharles Allen PropertiesA portfolio of long-term single family rental homes.
Founder7 Day StudiosThe tool your business needs in a week, priced to what the task is costing you today.
Founderenough.clubFor anyone still chasing "more" without knowing why.